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3D Medical Imagery
Disrupting Spine Care: How BC3D and Dr. Peter G. Passias Transformed Patient Communication
3D Medical Imagery
CASE STUDY
Disrupting Spine Care: How BC3D and Dr. Peter G. Passias Transformed Patient Communication
We dive into the extraordinary collaboration between BC3D, a trailblazing 3D design agency, and Dr. Peter G. Passias, a visionary in the field of spine care. Together, they embarked on a mission to disrupt traditional patient communication methods by harnessing the power of immersive 3D imagery. Brace yourself for an inspiring journey that redefines the way doctors engage with their patients.
CHALLENGE
The goal was to revolutionize spine care by creating a solution that would simplify the complex world of procedures for patients. BC3D and Dr. Passias sought to unlock the potential of 3D imagery, allowing patients to grasp the intricacies of spinal treatments with unprecedented clarity and minimal shock.
OUTCOME
The outcome was nothing short of awe-inspiring. Patient satisfaction skyrocketed, surpassing even the loftiest projections. BC3D's mesmerizing 3D spinal imagery transcended the limitations of traditional communication, putting patients at ease during challenging moments. With newfound clarity, patients could grasp the procedures with remarkable simplicity, fostering a sense of empowerment and understanding.
CLIENT: Dr. Peter G. Passias
AGENCY: BC3D
DIRECTOR: Michael Brand
SCOPE OF PROJECT:
3D Design
3D Image Renders
In their relentless pursuit of innovation, BC3D joined forces with Dr. Peter G. Passias to embark on an awe-inspiring partnership. Collaborating closely, they harnessed the exceptional capabilities of BC3D's team to craft 3D spinal imagery that was realistic but stylized to be clear yet comforting for patients.
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Taking it a step further, BC3D seamlessly integrated their masterful creations into a user-friendly platform, tailored specifically to Dr. Passias' needs. Through this platform, patients were transported into a visually stunning world where the complexities of spinal procedures became accessible and comprehensible. Dr. Passias, armed with this cutting-edge tool, embarked on a new era of patient communication.
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Results
The outcome was nothing short of awe-inspiring. Patient satisfaction skyrocketed, surpassing even the loftiest projections. BC3D's mesmerizing 3D spinal imagery transcended the limitations of traditional communication, putting patients at ease during challenging moments. With newfound clarity, patients could grasp the procedures with remarkable simplicity, fostering a sense of empowerment and understanding.
"Wonderful work and fantastic communication! The tarot deck video is so incredible, it set a high bar" - Alexandra Oliver, Director of Digital Marketing and Branding at Digital Insights
Credits
Creative Director: Michael Brand
Project Manager: Keyla Loureiro
Digital Manager: Renan Bauch
3D Designer: Henrique Miranda
Designer, Illustrator: Drielly Adriana